Digital Marketing Manager (Email Specialist)

The Digital Marketing Manager (Email Specialist) will play a key role in developing and executing email marketing strategies that enhance customer engagement, drive conversions, and support overall digital marketing initiatives.

Responsibilities

• Plan, create, and manage email marketing campaigns that align with the overall digital marketing strategy.
• Segment email lists based on various criteria to target audiences effectively and improve campaign performance.
• Analyze key performance metrics to measure campaign success and optimize future email efforts.
• Collaborate with content and design teams to develop engaging email content and visuals.
• Stay informed about email marketing trends and best practices to keep strategies fresh and effective.

Requirements

• 4+ years of experience in digital marketing with a strong emphasis on email marketing.
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