Performance Marketing Manager (Email & CRM)

The Performance Marketing Manager (Email & CRM) will be responsible for driving growth through effective email and CRM marketing strategies, focusing on performance metrics and ROI to optimize campaigns aimed at customer acquisition and retention.

Responsibilities

• Develop and implement performance-driven email and CRM campaigns to meet customer acquisition and retention goals.
• Analyze data and performance metrics to identify trends, optimize funnels, and improve campaign effectiveness.
• Work closely with cross-functional teams to ensure consistent messaging and branding across all marketing channels.
• Utilize A/B testing and segmentation strategies to enhance campaign targeting and personalization.
• Report on campaign performance, providing actionable insights and recommendations for continuous improvement.

Requirements

• 5+ years of experience in...