Senior Product Marketing Manager
Tapcheck Inc.
Remote, texas
As we continue to expand, we're looking for a Senior Product Marketing Manager to play a pivotal role in driving revenue by strengthening our B2C (employee-focused) marketing efforts. If you're passionate about messaging, user research, and ensuring that the right content reaches the right audience at the right time—this role is for you.
As our Senior Product Marketing Manager, you'll be at the forefront of how Tapcheck communicates with employees who benefit from our platform. You'll work cross-functionally with Customer Marketing, Product, Sales, and Customer Success to craft compelling messaging, drive engagement, and ensure our go-to-market strategy supports user adoption and retention. Your core focus areas will include:
What You’ll Do:
- Own Messaging & Positioning
- Develop and refine audience-segmented messaging (by industry, company size, persona, etc.) to ensure employees understand the unique value Tapcheck brings...