Marketplace Manager - Health & Wellness (Remote)
Stingray Direct
N/Acalifornia
Job Details
Full-time
Full Job Description
Stingray Direct is a health and wellness enterprise that builds vitality-conscious brands and generates products to increase consumers' quality of life. We seek an experienced Marketplace Manager with a specialized focus on Amazon & Walmart to join our multifaceted team.
The Amazon & Walmart Online Marketplace Manager will lead, manage, and grow our portfolio of health and wellness brands in the complex, fast-paced world of online retail. This role is central to our success in multichannel selling, requiring an individual with an in-depth understanding of marketplace dynamics, competitor analysis, and e-commerce best practices on Amazon, Walmart, and other major online marketplaces. The ideal candidate will be a strategic thinker with a proven track record in driving growth and optimizing online sales channels.
KEY RESPONSIBILITIES:
- Develop and execute marketplace strategies to drive sales growth, profitability, and brand presence while ensuring alignment with overall business goals.
- Manage and optimize product listings using SEO best practices, A/B testing, and enhanced content to improve visibility and conversion rates.
- Implement competitive pricing strategies through demand forecasting, historical data analysis, and algorithm-driven optimizations.
- Develop and oversee promotional campaigns such as Lightning Deals, Coupons, and Seasonal Discounts, analyzing their impact on revenue and profitability.
- Lead advertising initiatives across Amazon PPC, DSP, Sponsored Ads, and Walmart Connect, continuously optimizing for ROAS and efficiency.
- Maintain optimal stock levels through close coordination with supply chain teams to prevent stockouts, overstocking, and logistics inefficiencies.
- Ensure compliance with marketplace policies, leveraging Amazon Brand Registry and Walmart guidelines to maintain account health and reputation.
- Identify, monitor, and address risks related to unauthorized sellers, counterfeit products, and MAP policy violations to protect brand integrity.
- Actively manage customer interactions, including review monitoring, Q&A responses, and proactive reputation management to enhance brand trust.
- Utilize advanced data analytics and business intelligence tools to track key performance metrics, assess trends, and inform marketplace decisions.
- Collaborate cross-functionally with marketing, operations, and product development teams to ensure seamless execution of marketplace strategies.
- Stay ahead of evolving marketplace trends, algorithm updates, and industry best practices to maintain a competitive advantage.
- Oversee new product launches and brand refreshes, working with creative and content teams to ensure a strong marketplace presence.
- Implement external traffic growth strategies, including influencer partnerships, affiliate programs, and targeted social media advertising to drive incremental sales.
Requirements
- Bachelor’s degree in Business, Marketing, or a related field
- 3-5 years of experience selling on the Amazon.com / Walmart.com platforms with an e-commerce-first CPG brand
- Demonstrated success in increasing sales, profitability, and market share on online marketplaces.
- Experience leading large, complex, and first-of-their-kind projects end to end, from strategy to launch to scale
- Experience with inventory management and supply chain coordination
- A strong understanding of LTV and CAC components
- Experience in both FBA and FBM sales models
- Expert in Excel, data analysis, and other reporting tools
- Expert in Amazon Seller Central, Walmart Seller Center, advertising platforms, and analytics tools
- Familiar with Amazon & Walmart PPC media buying and opportunities to optimize performance marketing campaigns
- Exceptional English communication and interpersonal skills, with the ability to collaborate across all departments
- Flawless attention to detail in planning and execution of all assigned tasks
- Ability to thrive in a fast-paced, results-driven environment with minimal supervision.
Benefits
What do you get for being so cool and joining our team?
- Salary $120,000 - $140,000 (based on experience)
- Fully remote working position
- Paid time off (PTO)
- Paid annual company holidays
- Your Birthday is a paid vacation day each year. Take the day to celebrate your awesomeness!
- 100% Company paid Medical, Dental, and Vision Insurance
- 100% Company paid Life Insurance and Short-Term Disability Coverage
- Employer matching 401K participation
- We match your charitable contributions up to $2,500/yr
- Work from home (WFH) stipend of $100/month
- Free monthly employee product samples and discounts
- Fun company social and team building gatherings with travel provided
- Work/life balance
- Professional development opportunities
- Collaborative and innovative work environment