Marketing Automation Manager

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For one of our clients, we are looking for a Manager, Marketing Automation, remotely from the United States.

As a Manager of Marketing Automation, you will lead a team dedicated to enhancing customer engagement and driving business growth through strategic automation initiatives. Your role will involve developing and executing marketing automation strategies, collaborating with cross-functional teams to align efforts with business objectives, and leveraging data-driven insights to optimize campaign performance. You will be instrumental in fostering a high-performing team culture, ensuring continuous professional development, and implementing best practices in marketing automation to achieve measurable...

The Marketing Automation Manager will be responsible for the strategy, implementation, and optimization of marketing automation processes to enhance customer engagement and streamline marketing efforts across various channels.

Responsibilities

• Develop and manage marketing automation strategies to improve campaign efficiency and effectiveness.
• Design automated workflows for lead nurturing, customer onboarding, and re-engagement campaigns.
• Analyze campaign performance and customer data to optimize automation processes and achieve business objectives.
• Collaborate closely with the marketing and sales teams to ensure seamless integration of the marketing automation platform with other systems.
• Provide training and support to team members on best practices in marketing automation and data management.

Requirements

• 3+ years of experience in marketing automation...